Meet Eric.
Your AI Head
of Growth.
He connects your website, CRM and payment data to find where you’re losing leads or sales. Then he builds the fix for your approval.
Your website shows the visits. Your CRM shows the leads. Your payments show the sales.
Here’s what Eric
takes off your plate.
See where people
get stuck.
Eric connects the steps from first visit to sale, so you can see where customers stop.
More leads is good.
More buyers is better.
Eric brings your website, CRM and payment data together. So he can see what happens after someone fills in a form.
- Website: Where people came from and what they did.
- CRM: Who became a lead and how far they got.
- Payments: Who paid, how much, and whether they refunded.
Connect more of your tools and Eric can give you a clearer answer.
He learns your business.
Then keeps learning.
Your offer, voice, brand and competitors give Eric a starting point. Connected sales and customer data add to what he knows. Tell him “no discounts” and he finds other ways to grow sales.
He finds what to
work on next.
Eric finds what buyers need to hear, writes the change and asks you before it goes live.
He does the work.
You give the go-ahead.
See the proposed change. Approve it. Eric applies supported updates and checks they work.
He checks whether
it helped.
See what changed, what happened next and what Eric is checking now.
Your AI Head of Growth.
How does Eric compare?
Finds what matters. Builds the change.
Asks you first. Checks the result.
| What it does | EricAI Head of Growth | ViktorAI coworker | FullStoryBehaviour analytics | IntelligemsShopify optimisation |
|---|---|---|---|---|
| Slack as the primary coworker interface | ✅ | ✅ | ❌ | ❌ |
| Ask the AI questions inside Slack | ✅ | ✅ | ❌ | ✅ |
| Send proactive findings into Slack | ✅ | ✅ | ✅ | ✅ |
| Work beyond Shopify stores | ✅ | ✅ | ✅ | ❌ |
| Own website tracking, rather than only connected analytics | ✅ | ❌ | ✅ | ✅ |
| Built-in funnel or journey analysis | ✅ | ❌ | ✅ | ✅ |
| Break down behaviour by device and traffic source | ✅ | ❌ | ✅ | ✅ |
| Analyse revenue or conversion outcomes | ✅ | ✅ | ✅ | ✅ |
| Dedicated growth Business Brain for offer, voice and competitors | ✅ | ❌ | ❌ | ❌ |
| Remember business preferences across tasks | ✅ | ✅ | ❌ | ❌ |
| Save a decision’s scope and review date in a growth memory card | ✅ | ❌ | ❌ | ❌ |
| Revisit your growth goal as the business changes | ✅ | ❌ | ❌ | ❌ |
| AI surfaces opportunities or recommendations | ✅ | ✅ | ✅ | ✅ |
| AI checks technical issues and likely causes | ✅ | ✅ | ✅ | ❌ |
| Use customer or business data to shape recommendations | ✅ | ✅ | ✅ | ✅ |
| Purpose-built focus on revenue growth | ✅ | ❌ | ❌ | ✅ |
| AI builds website changes | ✅ | ✅ | ❌ | ✅ |
| Review an AI-built change before it is launched | ✅ | ✅ | ❌ | ✅ |
| Use conversational feedback to guide future work | ✅ | ✅ | ❌ | ✅ |
| Create reports from connected business data | ✅ | ✅ | ✅ | ✅ |
| Run recurring checks or automated alerts | ✅ | ✅ | ✅ | ✅ |
| Dedicated growth update joining work, leads, sales and next steps | ✅ | ❌ | ❌ | ❌ |
✅ Advertised capability; Eric ticks represent the planned product. ❌ This specific native feature is not documented in the sources reviewed, not proof it cannot be built. Custom integrations may extend each tool. Some FullStory AI features are early access. Checked 7 September 2026. Sources: Viktor · FullStory · Intelligems.
Good ideas only help
when someone acts on them.
I’m Paul Ace. I spent eight years as a fractional Chief Revenue Officer, helping grow our top clients by $958,000 a month.
I saw how much time went into digging through data to find what to do next. That’s why I’m building Eric: to do that digging automatically, find what matters and prepare the next move for your approval.
Paul Ace Founder, Meet Eric
The growth figure comes from my client work, not Eric. Eric is being developed with founding users; the conversations above use example data.Your questions, answered.
What does Eric actually do?
Eric is your AI Head of Growth. He watches your connected customer journey, finds problems and opportunities, investigates what is happening, and prepares improvements for your approval. He follows up so the next decision builds on the last.
How do I get started?
Add your email to request early access. We save your request and contact you when your place is ready. Website review and tool connections happen during product setup, not when you submit this form.
Do I need Slack, WhatsApp and Teams?
No. Choose where you want to talk to Eric. Slack suits working with your team; WhatsApp suits direct updates; Teams keeps Eric inside Microsoft 365. The intended growth workflow is the same.
What can he see before I connect my tools?
A website review can reveal public pages, likely journey steps and technical issues. Actual drop-off and revenue insights need connected data. New website tracking starts collecting from installation; historical data requires a supported source that already has it.
Will Eric change things without asking me?
The default experience is to prepare work and ask for approval before making a change. You review what will change first. Any future automatic work should stay within the permissions and limits you explicitly set.
What does Eric remember?
Useful business context: your goals, offer, preferences and decisions, including the reason behind them. The design keeps decisions tied to their source and scope, so a temporary instruction does not become a permanent rule. You should be able to review and correct that context.
Which websites and tools can I connect?
Eric is being built to work with websites, analytics, payment systems and CRMs. The tools shown here are examples, not a confirmed support list. Your setup needs to be checked against the integrations available when you join.
What if Eric gets something wrong or cannot make the fix?
He should show the evidence and be clear about uncertainty. You can reject a suggestion and explain why. If a change is not supported, Eric should explain what is missing and prepare a handoff rather than claim the work is done.
Is Eric only useful when something breaks?
No. He also looks for ways to improve a working journey, such as answering a common customer question, making an offer clearer or improving the next step. The aim is more qualified leads and sales, as well as catching problems.
How will I know whether it is working?
Eric’s follow-up should separate completed work from business outcomes: what changed, what was checked, and how leads or sales behaved afterwards. An improvement after a change does not by itself prove that change caused it.
How much will Eric cost?
The planned model is free to start, with credits for deeper work rather than a fee for each team member. Final allowances and pricing are still being confirmed. This demo does not collect payment details.
Meet your next
growth teammate.
Add your email to request early access.